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Mixpanel Telemetry

Data analytics and dashboards for enterprises, with every number traceable

What your users do and which KPI moved, on one dashboard for leadership: product telemetry, data pipelines and executive dashboards.

The challenge

What we solve

  1. 01

    Leadership gets different numbers depending on who builds the report.

    One event taxonomy, and every number traceable to its source.

  2. 02

    You know how many users arrive, but not where they drop off.

    Product telemetry that shows the real journey.

  3. 03

    The report arrives late and the decision was already made without it.

    Dashboards that update themselves, built around leadership KPIs.

Demo

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Deliverables

What you receive

  • Measurement plan and event taxonomy

    What is measured, under which name, and for which decision.

  • Executive dashboards

    Leadership KPIs in a single view.

  • Continuous UX Health Score within Digital Evolution

    The health of the experience, measured month by month.

Technical focus: Product telemetry instrumentation (Mixpanel) · Data pipelines · Real-time executive dashboards · Behavioral analytics and predictive customer analysis · Executive KPIs

Case

What it looks like in a real project

What is product telemetry?

Product telemetry is the record of what users do inside a platform (what they open, where they pause, where they drop off), with event names defined in advance. It turns assumptions into evidence when deciding what to improve first.

What is predictive analytics?

Analytics has three steps: descriptive (what happened), diagnostic (why it happened) and predictive (what will happen). Predictive analytics uses historical and behavioral data to anticipate, for example, which customers are about to leave, and act before it happens.

Frequently asked questions

Questions about Data & Analytics

What analytics tools do you use?

Mixpanel for product telemetry, data pipelines and executive dashboards on the tool you already have, such as Power BI, Tableau or Looker.

Does measurement respect user consent?

Yes. We design measurement to respect user consent and the LFPDPPP; on this site, measurement and advertising signals start out denied until the visitor decides.

More frequently asked questions

Shall we start with Data & Analytics?

A person on our team will reply.